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Fall in Love with Learning

My name is Jim Kwik, the founder of Kwik Brain Universe, author of the best-selling book LIMITLESS and host of the #1 brain performance podcast, Kwik Brain. I am a world leading expert in speed-reading, memory improvement, brain performance, and accelerated learning. After a childhood brain injury left me learning-challenged, I made it my life’s mission to create strategies to dramatically enhance mental performance. Once I was able to turn my own learning challenges around, I dedicated my life to helping people like you unleash your true genius and brainpower to learn anything faster and live a life of greater power, productivity, and purpose.

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How do you fall in love with learning even more?

In this special “Happy Valentine’s Day” episode, I’m going to share with you three strategies you can apply to fall in love with learning.

Whether you already love learning or looking for ways to integrate more learning into your life, these three keys will help you to achieve the desired outcome with learning. Enjoy!

*** Do you want to stay up to date with every new episode and get my brand new Kwik Brain Accelerator Program? Go to www.KwikBrain.com/podcast to get instant access. ***

"Learning is a strategy you can learn—how can you expect to be great at something when you’ve never been taught how to do it?"


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  • In order for your business to grow, you need to be able to grow.
  • Anyone who has a goal will need learning to help them.
  • A common characteristic of high achievers is growth, they are always looking to take things to next level.
  • If personal development and growth are important to you, learning should be too, because the grandmother to transformation is learning and a love for learning.
  • Somebody who loves to learn is always growing. Remember: you’re either growing or decaying.
  • To be happy you want to enjoy progress in your life, and go to sleep knowing something is better in your day than it was when you woke up that morning.
  • A love of learning is especially great for children: if they fall in love with learning, become okay with mistakes, go and study the things they’re passionate about—if you love learning, everything gets better.
  • Today people can get bored, frustrated, and confused easily when they learn—given how important learning is, this is an emergency or SOS—but one of the things that will change this is a love for learning!


#1: S is for STRATEGY

  • Nobody is born a great learner. There is always a method behind the magic of high achievers—a method you can learn.
  • One reason some of us don’t enjoy learning is that we never learned how to learn properly.
  • Competence-confidence loop: the better you are at something, the more confident you’ll be at it, and the more confident you are the more you’ll do it and enjoy it, and become more capable at it.
  • Remember: learning is a strategy you can learn—how can you expect to be great at something when you’ve never been taught how to do it?
  • Remember: it’s not how smart you are, it’s how are you smart.
  • If you weren’t taught how to focus, speed-read, and so on, and if the last time you were taught to read was when you were five, you can’t be hard on yourself for not being good at it yet.
  • Remember: reading is to the mind what exercise is to your body.
  • Consider a goal you have in your life—in order to achieve your goal you will need to learn something.
  • A lot of people are shrinking their dreams to fit where they presently are in their life when they really should be expanding their skill set, their attitude, their discipline in order to be able to meet their destiny.
  • How can you improve your skillset? Study—and the more you learn about studying, the better you’ll become at learning and you’ll be able to unleash your potential.
  • To start learning how to learn, go back to early Kwik Brain podcast episodes! Designed as a portable online academy, best to start from the beginning: 1: Learn ANYTHING Faster and 2: Improve Your Memory Now.
  • When you get stuck at something, don’t tell yourself you’re not good at it, instead remember that nobody was good at something the first time.
  • When somebody does something magical, look closer: genius leaves clues. Ask yourself: what’s their strategy?


  • The center for all learning: your brain. Fall in love with your brain.
  • If you want to increase your self-esteem, confidence, and identity, study your brain!
  • Your brain is an incredible device: 85-100 billion neurons, a number that dwarfs the number of stars in the sky, but the problem is nobody ever shows us how to use it, which is why we created this podcast!
  • The strategy is the software, optimization is the hardware.
  • People upgrade their phones more often than they upgrade their minds.
  • Remember: every pro was once an amateur, and no matter where you are in the process, the power of repetition is an incredible tool for improvement.
  • Ask yourself how much energy you are putting towards each of the 10 optimization strategies below!

10 keys to optimizing your brain—a quick reminder:

  1. Food: What you eat matters to your brain matter. Episodes mentioned: Dr. Lisa MosconiMax LugavereMy 10 Favorite Brain Foods.
  2. Killing ANTS: automatic negative thoughts. You want to separate yourself from the energy-sucking vampires: this can be negative people, projects, or thoughts.
  3. Movement: how much are you moving each day? How are you taking care of your body?
  4. Brain nutrients: if you’re lacking in certain nutrients, that deficiency might affect your learning, so make sure you give yourself what you need to survive and thrive.
  5. Positive peer group: who you spend time with matters! If you want to love learning more and love your brain, it’s not just your biological and neurological networks that matter, it’s your social networks too. Are the people around you encouraging, teaching you things, holding you accountable, are they kind?
  6. Clean environment: your external world is a reflection of your internal world. Simple things like decluttering help, and check out this episode with Ben Greenfield.
  7. Sleep: how can you love learning when you are tired? Check out our previous episodes on sleep with Shawn Stevenson and Dr. Michael Breus.
  8. Brain protection: wear a helmet, preserve your operating system.
  9. Fall in love with learning how to learn: you can use novelty to do this, check out the nuns featured in Time magazine living longer because of a lifelong commitment to learning.
  10. Stress management: stress creates cortisol and adrenaline, and while you’re stressed you won’t get the rejuvenation you need or remember the things you are trying to learn.

#3: S is for STATE

  • All learning is state-dependent.
  • Remember: states are not something you have, they are something you do.
  • In the morning, you don’t wake up ‘having’ creativity, motivation, and focus, you do those things and follow processes to make them happen.
  • Important to put yourself in the right states for learning.
  • Information is forgettable, but information combined with emotion becomes a long-term memory.
  • Remember: you are in control of how you feel — you’re not a reactive thermometer, you can take responsibility and set the thermostat, you can set a standard or goal or vision.
  • You have a to-do list—think about creating a to learn list and a to feel list too.
  • Know you’re not going to be a victim, and don’t just hope for success—hope is not a strategy
  • Rumi quote: “Sell or trade your cleverness for bewilderment.”
  • When was the last time you felt curious? To build your curiosity, start by asking questions. Questions become the answer.
  • Even if you’re stuck at a boring event, ask questions of yourself to open up curiosity e.g. ‘how is this person boring so many people all at once?’ and those questions will change the way that you feel, away from being bored.


  • Bottom line: in order to be able to love learning, you need to be able to love yourself. We’re always thinking about loving other people—but no amount of love from the outside is going to fill that part of your soul that is yearning for self-love.
  • Loving that person in that mirror—especially if that person has been through so much but is still standing—is what is important here to help you start to love learning.


  • Take a screenshot of this episode, tag us on social media (@JimKwik), and share your greatest “aha!” moment from this episode with us.
  • Also, share one of the following with us:
  • A new strategy or skill you’re committed to learning,
  • What area of brain self-care you might have neglected, or
  • What state you would like to experience more often.

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