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Finding Opportunities in Hard Situations with Jason Feifer

Jason Feifer is the editor in chief of Entrepreneur magazine, author of the book Build For Tomorrow (out September 2022), a startup advisor, and host of two podcasts: Build For Tomorrow (yes, same name as the book) a show about the smartest solutions to our most misunderstood problems; and Problem Solvers, about entrepreneurs overcoming the odds in their business.

Prior to Entrepreneur, Jason has worked as an editor at Men’s Health, Fast Company, Maxim, and Boston magazine, and has written about business and technology for the Washington Post, Slate, New York, and others. Jason’s previous book, a romantic comedy that he wrote with his wife called Mr. Nice Guy, is currently being developed for television.

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What is your ‘wouldn’t go back moment’, and how do you reach it?

Change is not optional. It happens whether you want it to or not. But the good news is your brain is meant to change, which means your life is meant to change. Without realizing it, you’ve likely had a moment after difficulty. Where you realized that what you experienced gave you a new skill, perspective, or mentality that you wouldn’t give up.

To have this transformative conversation with you, I’m thrilled to have Jason Feifer on our show today. He’s the editor in chief of Entrepreneur Magazine and author of the brand-new book, Build for Tomorrow: An Action Plan for Embracing Change, Adapting Fast, and Future-Proofing Your Career.

Change can be difficult. Even though some people might seem to adapt more easily than others, the four phases of change are the same for everyone. And they always end with a ‘wouldn’t go back moment.’ Listen in, as Jason talks about why belief in this moment drives success and can help you identify opportunities for your future.

***If you’re inspired, I want to invite you to join me in my brand NEW 10-day course, specifically designed to boost your productivity. I know it sounds too good to be true, but I give you step-by-step guides using the accelerated learning model to help you get more done and achieve your goals. Visit http://kwikbrain.com/productivity to join me today.***

"You don’t want to be so focused on the past, that you are resistant to accepting the future."

Jason Feifer

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  • Everyone goes through change in these same four phases. [2:06]
  • One of the biggest examples is the idea that there are new ways of working. [3:25]
  • Moments of disruption force us to look at things differently. Here’s what that looks like. [5:06]
  • Just because change isn’t optional doesn’t mean that we don’t have some control over the process. [7:37]
  • Your brain has a mechanism called ‘fading affect bias’. This is why it’s helpful when it comes to change. [9:03]
  • Ask yourself these three questions to help manage your expectations while going through a change. [12:30]
  • Take a screenshot, tag us (@jimkwik & @heyfeifer), and tell us your biggest takeaway from this episode.
  • To continue the conversation, visit Jason at his website, here.
  • Be sure to buy a copy of his book, Build for Tomorrow: An Action Plan for Embracing Change, Adapting Fast, and Future-Proofing Your Career, here.


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