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Those words were spoken by my teacher after a childhood accident left me with a severe brain injury. I was crushed to realize this was how she saw me–and that other adults probably saw me the same way.

I had difficulty focusing, couldn’t concentrate, and my memory was awful. School became an ordeal, and I sought refuge in comic books, especially the X-Men because they were misunderstood and didn’t fit in. I could relate.

I even searched for Professor Xavier’s school, convinced it was nearby!

Years later, after barely getting into college and on the verge of flunking out,

a mentor changed my life

He introduced me to the idea that I could learn how to learn.

None of my college courses taught this, and I became obsessed with books on adult learning theory, neuroscience, brain performance, speed reading, and even ancient mnemonics.

Jim Kwik Image
Jim Kwik Image

A light switch flipped on for me.

Everyone should know this powerful information! My life’s mission was born: to teach people the mindset, motivation, and methods that could move them from feeling disempowered to limitless.

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Jim was once known as the “boy with the broken brain.”

A childhood head injury at age five left him struggling in school. For a while, he even believed he could never be as good as other kids when it came to learning.
Jim loved superheroes as a kid – and comic books saved him when conventional education couldn’t. Comic books taught Jim how to read…and they also kept his dreams alive that one day he, too, would find his inner superpower.

As the years wore on, fate led Jim to a mentor, a friend’s father, who sent him on a journey to learn about his brain and learn how to use it. Little did Jim know, it would take him down the long path of discovering different learning habits, including accelerated learning systems and tactics.

Jim discovered that, no matter the circumstances, we can rebuild our brains. And after working on himself, he realized his brain was not broken…it just needed a better owner’s manual. This shattered Jim’s own limiting beliefs – and over time, it became his passion to help others do the same.

For the past three decades, Jim taught his learning techniques to students from universities such as Harvard, CalTech, and Singularity University. As well as executives and employees from companies such as Google, Virgin, Nike, Zappos, GE, 20th Century Fox, Cleveland Clinic, WordPress, and institutions like the United Nations to get the most out of work and life.

The Sage and the Hero are the anchor archetypes for the Kwik brands. The Sage is the common thread that ties the brands together. The Sage strongly represents the intellectual curiosity and lifelong learning that started Jim on his journey and continues to be the driving force through his life. The Hero continues to be a reliable partner to the Sage, representing the hard work, discipline, and determination needed to grow the company. Finally, the Explorer archetype represents the company’s ethos of continually growing, learning, and advancing.

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We never stop learning and advancing. We are limitless.

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Our members come from a place of growth so they can give and contribute.

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We are accountable for our lives, thoughts, and actions.

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We are all in this together, and together we can achieve more.

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We are humble, honest, and authentic while also being familiar.

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Potential is exciting and regenerative. One's potential is also an infinite resource that conjures energy, focus, liberation, and power. Potential is limitless only when a clear path, with simple, defined steps, helps to chart the course from awareness to success.

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OUR mission

To activate a limitless life through upgrading brain power and performance.

Jim’s mission is to “activate” the cognitive potential in as many people as possible by sharing his brain training techniques and accelerated learning methodologies to help people enhance their brain function, tap into the power of their mind, and build confidence to become limitless.

He is your personal brain coach.

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Jim’s vision is to create a world where people can instinctually access the limitless potential of their mind to create a more fulfilling life and a more caring world.