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How to Set Goals You’ll Actually Keep (The Science-Backed System to Achieve Anything)

My name is Jim Kwik, the founder of Kwik Brain Universe, author of the best-selling book LIMITLESS and host of the #1 brain performance podcast, Kwik Brain. I am a world leading expert in speed-reading, memory improvement, brain performance, and accelerated learning. After a childhood brain injury left me learning-challenged, I made it my life’s mission to create strategies to dramatically enhance mental performance. Once I was able to turn my own learning challenges around, I dedicated my life to helping people like you unleash your true genius and brainpower to learn anything faster and live a life of greater power, productivity, and purpose.

 


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Your goals don’t fail because you’re lazy.

They fail because your brain doesn’t know what to do next.

In this episode of the Kwik Brain podcast, I break down a brain-friendly goal system that turns motivation into follow-through, even if you’re busy, overwhelmed, or you’ve already fallen off track before.

Your brain doesn’t act on vague intentions.

It acts on what you write, what you see, and what you feel.

In this episode, you will learn:

✅ The brain-friendly goal formula
✅ Why your brain struggles with 12-month goals and how to use a 90-day focus window instead
✅ How writing your goals down makes you more likely to achieve them (and what to track weekly)
✅ The difference between lag measures vs lead measures (and why lead measures make success inevitable)
✅ How to create “if-then” rules so your habits run automatically (without willpower)
✅ How to prepare for problems before they show up
✅ How to design your environment so good habits are easy and bad habits are harder
✅ A busy-person daily plan
✅ A 60-second recall drill that reinforces confidence and consistency

This isn’t just about setting “better goals.”

It’s about building a system your brain will actually follow.

/ / / Are you ready to take the next step on your brain optimization journey? / / /

Choose your own adventure. Below are the best places to start:
>>> Master Exceptional Memory Skills in 31 Days
>>> Discover Your Unique KWIK BRAIN C.O.D.E To Activate Your Genius

Take your first step by choosing one of the options above, and you will find everything you need to ignite your brilliant brain and unlock your exceptional life, allowing you to achieve and surpass all of your personal and professional goals.

 

Jim Kwik

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**This week’s show notes are taken from the video — enjoy!**


[0:00] Why 80% of Goals Fail (The Outdated Operating System)
[2:58] The Brain-Friendly Goal Formula (Write, Feel, See)
[5:54] Pro Tip: Lead vs. Lag Measures for Goal Setting
[6:44] The Power of Emotion: Finding Your Emotional “Why”
[7:35] Why You Need to See Your Goals (Environment Visualization)
[10:07] The Follow-Through Engine (Implementation Intentions)
[12:28] Advanced Technique: The WOOP Method Explained
[13:27] Environment Design (Remove/Add Friction)
[15:32] The Busy Person Plan (How to Find Time)
[17:48] The Daily Compass Question for Focus
[18:26] The 60-Second Recall Drill (Locking in Progress)
[19:53] The Fail-Proof Reset (Recovering Faster)
[21:09] The 1-Day Rule: Don’t Make Falling Off a Pattern
[22:50] Reset with Kindness, Not Punishment
[23:53] Reflect and Adjust (Get Curious, Not Judgmental)

 

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